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Getting Started with Customer Success

What's the value of improved retention and where do you start?

Profitably satisfy, retain and grow chosen customers is the recipe for success in SaaS businesses. It’s why customer success is one of the fastest growth areas in the SaaS field. Whilst there’s lots of interest, there’s little practical, on-the-job help for CEO’s that struggle to make it happen.

This is the first module in the Customer Success Leadership Program. This module helps SaaS CEO’s and CS leaders understand the financial impact of improving Net Revenue Retention (NRR),including the valuation of your business. The comprehensive assessment then helps you understand your strengths and weaknesses in managing NRR, giving you guidance on where to start.


Your instructor


David Jackson
David Jackson

David founded Clicktools in 2000, making it one of the first true SaaS companies in the UK. As CEO, he led and grew the company for 15 years and in the process, sold it twice! After securing a deal with Survey Monkey to buy a 49% stake, he continued to grow the business before selling it all to Callidus Cloud in 2014.

Since then, David has worked with a number of SaaS companies, with a focus on maximising value by generating stellar NRR. He also developed the ideas behind product-led customer success; a unique strategy to scale customer success whilst increasing net margin. David also advises the investor community and their portfolio companies on improving performance through customer success.

When not working in the exciting SaaS space, David spends time with family, enjoying wine and water colour painting, at which he needs much practice!


Course Curriculum


  Business case for customer success
Available in days
days after you enroll
  How good is my customer success operation?
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days after you enroll
  Learning into action
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!